Holland-Mark’s own Chris Colbert was one of the featured speakers at this year’s MassChallenge boot camp. Session topics included entrepreneurship, marketing, sales and finance. Chris’ advice to entrepreneurs was focused how to be imperative and the value that an OST brings to both new and established companies. Here’s the full video of his presentation: He…
Spoke at WBZ Radio’s business breakfast, on “Growing Your Business Through Social Media.” It was fun to be up there with Twitterati media darlings including the eminently practical Paul Gillin, the eminently entertaining Laura Fitton, and the eminently orange Seth Priebatsch. It was a 101-type session, reinforcing the fundamentals of social media for business: It’s about…
So we sit here today in a heap of mess. No jobs, a tsunami of home foreclosures, a mountain of debt, an almost insolvent Medicare and Social Security system, a broken financial system, the government printing way too much money and corporate America ground to a halt. And for my little industry, agencies bleeding red, [...]
Okay, it’s been a while. I haven’t posted in months. It’s not for a lack of thought, but rather wanting to make sure that what I think (and share) is actually of relevance. And that’s the topic for today. Relevance. A few weeks back I saw an old movie called “He’s Just Not That Into [...]
Starting a business is betting your livelihood on a value proposition you believe is significant. Given that, it’s surprising how few startups take the time to make their core hypothesis explicit in the form of a written and agreed-upon positioning s…