In the long run, clients get the work they deserve from their agency. But over the long run, agencies get the clients they deserve from their work. Among the implications, is that to do great work, you need great clients. So what makes a great client? Here’s my list of client attributes that help me…
If you’re expecting a post about insightful strategy, a celebration of great design, or words that touch the soul, leave now. This post is about boobs. More specifically, it’s about the troubling observation of fact that sometimes, a pair of fun bags beats a full house of all the things we celebrate here in the…
I was asked to moderate a panel at last night’s WebInno, the topic of which was “An Entrepreneur’s Guide to Bootstrapping PR.” It included heavy hitters Scott Kirsner, Peter Kafka, Bob Brown and Wade Roush, and we had a good time on stage and off. Among the key themes of the panel was that, as…