I have something to say

I appreciate that my mother is able to watch Mel Gibson in What Women Want or a random episode of Mad Men and feel as though she has an insider look at what us “creative types” do day in and day out. Out of respect for her joy, I’ve refrained from mentioning to her that…

Just warming up the blog for the inevitable torrent of insight. Seems fitting to begin with Bill Bernbach, as quoted by Chris in a recent note: The most powerful element in advertising is the truth. Word of mouth is the best medium of all. It is insight into human nature that is the key to…