always on our minds

What I Learned from Wes Welker

December 18, 2012 By: Rob Waldeck

NE Patriots 35 – Houston Texans 7 4th quarter Foxboro, MA 12.10.12 It’s a blowout. The 11-1 Texans came to

NE Patriots 35 – Houston Texans 7 4th quarter Foxboro, MA 12.10.12 It’s a blowout. The 11-1 Texans came to Foxboro to prove they were for real, that they could be competitive with the perennial powerhouse Patriots who at 9-3 are not only having a great season but for years have been unbeatable in the month of December. Surprisingly, the Texans barely showed up. The Patriots went ahead 21-0 on their first three possessions and Houston rarely threatened. As the game moved deeper into the 4th Quarter I sat in the stands wondering if we were going to see second-string quarterback Ryan Mallett, Tom Brady’s back-up, inserted into the game. Patriot’s coach Bill Belicheck has proven reluctant to pull his starters from a regular season game but if ever there was a time to let Brady get some rest (after...

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Book Review: The Reinventors – How Extraordinary Companies Pursue Radical Continuous Change

November 6, 2012 By: Holland-Mark Team

In a frame on the wall in our office at Holland-Mark is the following quote: “In a world where change

In a frame on the wall in our office at Holland-Mark is the following quote: “In a world where change is the only constant, adaptability is the ultimate skill.” It’s a belief that is widespread throughout our office. You hear it in the hallways everyday. We believe it’s as true in our business and industry as it is in yours, and that perhaps it’s an even more relevant truth today than ever in the past. So a few months ago, at the start of a new engagement with a well-known book publisher client of ours, when the conversation around the table turned to a book titled The Reinventors – How Extraordinary Companies Pursue Radical Continuous Change, my ears perked up. The book was assigned reading by management, which we were told is a regular occurrence at the company. Though she...

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The Brand of You

May 31, 2012 By: Heather Ward

In the words of Chris Colbert, “everything is a brand, and branding is everything.” Here’s a video from the Harvard

In the words of Chris Colbert, “everything is a brand, and branding is everything.” Here’s a video from the Harvard archives about how to market yourself so you stand out as different, relevant, and more desirable than the other guy. Whether you’re looking to get a job or get out of the one you’re in, this is worth watching.  

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Go Private with Abine

May 15, 2012 By: Chris Colbert

As much as gross self-promotion is not our thing, in this case, the promotion helps us all.  Check out our

As much as gross self-promotion is not our thing, in this case, the promotion helps us all.  Check out our work here for Abine, the online privacy company.  And go private.

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Conversation is the new Connection

May 10, 2012 By: Rob Waldeck

For years in business, connecting was the goal. It was on the backs of my connection with friends, co-workers, prospects,

For years in business, connecting was the goal. It was on the backs of my connection with friends, co-workers, prospects, and clients that I grew my business. Whether grabbing a drink after work, sticking around to chat after a meeting, attending an event or trade show or talking on the phone these connections turned into introductions, referrals, business opportunities and friendships. Being well connected was good business but more importantly it was fulfilling and fun. And most of the connecting was done in person, face-to-face; in the olden days there wasn’t much alternative (other than the phone) anyway. Over time more and more of our connections happen on-line, first via email and today through the myriad of social channels. Technology has enabled easy connection and in doing so has changed the meaning of the word; today it more readily means...

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